To celebrate the release of Ozzy Osbourne’s new album, we’ve introduced a new campaign featuring Ozzy. It’s now active on all Rock, Active Rock and Classic Rock stations participating in Triton Loyalty Prize Closets
Prize Offered: Win an copy of the his new album Scream.
Members can enter the contest once without points, and are invited to improve their chances by purchasing more entries with points. They are also presented opportunities to earn points by participating with content via the interactive features in Triton Loyalty.
Elements Used in this Campaign: n
1) Trivia. Members can test their knowledge of Ozzy Lyrics. A video of one of Ozzy Osbourne’s song is played. When the video pauses, members guess the next line of lyrics in the song for points.
2) Trivia. Members can play an interactive game of Ozzy CyberScramble, the music oriented game that challenges players to guess the identity of a scrambled song for points.
3) Surveys. Members are invited to send their own message to Ozzy. At conclusion of the promotion, all responses will be submitted to his management team via the record label.
The campaign is active now. If you are not included but would like this on your site, please let us know and we will add you. Just email help@tritonloyalty.com.
You will find this custom contest in the “spend points” section inside your loyalty program.
The content included in the promotion has been one of the most popular ways to connect your audience to activities in your loyalty program. It’s a natural way to promote on the air, on your site, in your newsletter, etc.
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