A new campaign featuring one of pop’s most successful stars is now active.
Featured: Pink
Affiliates: All CHR and Hot AC radio stations participating in Triton Loyalty Prize Closets.
Prize Offered: Win a copy of Pink’s new album, Funhouse, on CD.
Entry Details: Members can enter the contest once without points, and are invited to improve their chances by purchasing more entries with points. Each additional entry is 500 points.
They are also presented opportunities to earn points by participating with content via the interactive features in Triton Loyalty.
Elements Used in this Campaign:
1) Trivia. Members can test their knowledge of Pink Lyrics. A video of one of her songs is played. When the video pauses, members guess the next line of lyrics in the song for points.
2) Surveys: Do or Don’t. Members are presented with several Pink photos and can choose if they rate her as a “do” or a “don’t”.
The campaign is active now. If you are not included but would like this on your site, please let us know and we will add you. Just email help@tritonloyalty.com.
You will find this custom contest in the “spend points” section inside your loyalty program.
The content included in the promotion has been one of the most popular ways to connect your audience to activities in your loyalty program. It’s a natural way to promote on the air, on your site, in your newsletter, etc.
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