Perceptual Surveys - | October 31, 2008

How many times have you been in a high-foot traffic location (an airport, shopping mall, etc.) and had someone approach you with a clipboard and ask you if you would like to take a short survey (often times to receive some kind of incentive like cash or a gift card)?

Normally these pollsters are working for a local market advertiser to gather feedback on their products or services. And the company conducting the survey is paid handsomely by the advertiser to bring back a certain amount of response.

How does this apply to you?

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Build Your Own Rewards Pages! | August 13, 2008

Did you know that your StickyFish Rewards program provides you the ability to build your own customized web pages inside the program "skin"? We have clients use these as "jump" pages for special promotions, to host contest-specific rules, to consolidate links to point earning instances for a specific advertiser,and in many other ways.

Here is how you can host a custom page with in your StickyFish program….

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We have long promoted the concept of ‘Tribal Email Marketing’, which essentially boils down to sending the right content to the right people.  Delivering relevant content via email increases open rates and response rates. With this in mind, we thought we would pass along a simple idea to help you offer more relevant content via email and make a little money in the process.

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