Digital Ivy

• New Contest List
  • We have created a separate contest listing page, equipped with customizable look and feel options, a carousel that can be utilized to promote “feature” contests, and options that allow you to embed the list within your current website to show all active contests created in DI for a specific Org/Site.

  

• Clone Contest
  • This feature allows you to copy the look and feel settings from an existing contest into a brand new contest.

  

• More Flexible Contest Naming
  • Contest names can now include punctuation marks and accents.

  

• New Custom Field Options for Entry Forms
  • You can now include text areas equipped with character limits and/or default text/watermarks on contest registration forms.

  

Immediate Insights

• Export to PDF Option
  • You can now export and download the Report Details Page to a PDF file.
  • These files allow you to let others see a high-level view of survey results.

  

• Updated Publishing Experience
  • We moved the syndication area to the Publishing Page so that you can control all publishing aspects of your surveys from one single page.

  

• Thank You For Participating E-mails
  • This allows you to send a user an automated “Thank You” E-mail once the user has completed a survey.  This could be a simple message such as “Your Feedback and Insights are appreciated” or a marketing message from a sponsor.

  

Analytics

• Page Level Filters
  • We changed the main metrics to become actual filters.
  • Filters include:
    • Registered
    • New Registered
    • Subscribers
    • New Subscribers
• Clicking on any of the metrics will filter all information on the page by that metric.

• Added “Owner” Column
  • Inside the Add Sites Modal, we have added an Owner column to allow PMG admins to search for sites by Owner.
  • This internal use feature allows us our support team to assist clients needing assistance in certain situations better.

  

• Added “Sites” Column
  • Inside the Add Subscriptions Modal, we have added a “Sites” column that allows you to search for subscriptions by site and to display which subscriptions belong to which sites.

  

• Trend Graph Dynamically Scales
  • In order to more accurately display movement within the Trend Graph, the scale sets dynamically and is narrowed based on the selected data.

  

Our goal is to ensure that our clients stay in full compliance with Facebook’s TOS.  Once we have clarity from Facebook on a methodology we are certain meets their current TOS, we will seek to relaunch an easy method of rewarding points for a Like.

In the meantime, we strongly recommend use of ‘Fan-Gated’ Digital Ivy Facebook contests to drive more Likes for yourself or a client.  These sweeps or UGC contests can be set up directly in Facebook to require a Like in order to enter, and are a powerful way of driving more Facebook Likes.

If you want to learn more about Digital Ivy and our other newest features, please make sure to attend our Spring Product Roadmap Presentation. This presentation is today, May 8, at 1:00 PM Eastern. One attendee of our Roadmap presentations will win a $250 gift card! Save your seat by clicking the icon below.

 Should you have any questions, or need assistance, please feel free to email us at help@tritondigital.com or by calling (770) 919-9969.

Don’t miss out on these great new features!  Run your next promo in Digital Ivy!  To get started, follow these 3 easy steps:

1. Select Digital Ivy in the Product drop-down.
2. Click Create New Contest.
3. Give your contest a name.

Please download the user guide or contact help@tritondigital.com if you need any assistance.

This new beta release includes:

• StickyFish Points Integration – Charge points to enter a sweeps or for each extra entry
• Randomized Winner Selection – Choose a random winner, based on win-limits
• Additional Look & Feel Customization – Custom winner page & style kit options

Upcoming future releases will include these additional features:

• Incentivize Referral – Grant extra entries for social sharing to drive viral traffic
• Automatic Winner Selection – System will choose a winner automatically
• Channel Reporting – Track where users are entering from
• StickyFish/FanClub Template Integration – Embed sweeps within your club program

To get started Digital Ivy Sweepstakes, download and review the Sweepstakes Basic Guide from our support site. 

If you have any questions regarding our new sweepstakes functionality or Digital Ivy in general, please contact help@tritondigital.com.

We are pleased to announce the beta release of our newest contest type for Digital Ivy, Sweepstakes! This release will allow you to easily create enter-to-win contests, where your audience fills out a simple entry form for their chance to win a prize, while helping you dramatically and quickly grow your user database!

1. Give your sweepstakes a name, a date range, and a prize.
2. Select what demographic data you want to collect on the entry form.
3. Place this sweeps simultaneously on any and all channels to maximize audience reach:
   1. Standalone microsite
   2. Mobile friendly website
   3. Your Facebook fan pages and/or your sponsor’s Facebook fan pages
   4. Embedded on your company.com sites and/or your sponsors sites
   5. Your Stickyfish and Fanclub programs.

Download the user guide for more information:  Sweepstakes Basic Guide

This beta release includes:

• Enter-to-Win Contests – chance based sweepstakes/raffles
• White Label – customizable look & feel
• Cross Channel Delivery – publish a contest to a microsite, post it on your Facebook fan page with like gating, grab embed tags and place it on your site or a sponsor site, list the contest in StickyFish & Fan Club programs. Run one contest and have the option to customize the look & feel, graphics and logos for each place you syndicate it.
• Database Synch and Single Sign On – comes configured to synch with StickyFish and Fan Club programs
• Mobile Friendly Display – optimizes for iPad, iPhone, Android, and more
• Facebook Sign In & Commenting – log in using your Facebook account
• Social Sharing – users can share content with Facebook, Twitter, and more
• Multi-lingual – run contests in multiple languages (English and Spanish (Mexican dialect) available out of the box, additional translations can be added)

Upcoming future releases will include these additional features:

• Incentivize Referral – Grant extra entries for social sharing to drive viral traffic
• Additional Look & Feel Customization – Custom winner page & style kit options
• Automatic Winner Selection – Randomize winners based on last win limits
• Channel Reporting – Track where users are entering from
• StickyFish Points Integration – Charge points to enter a sweeps or for each extra entry
• StickyFish/FanClub Template Integration – Embed sweeps within your club program

To get started Digital Ivy Sweepstakes, download and review the Sweepstakes Basic Guide from our support site. 

If you have any questions regarding our new sweepstakes functionality or Digital Ivy in general, please contact help@tritondigital.com.

We’re excited to announce new weekly training webinars for Immediate Insights. Immediate Insights is a research tool that delivers reliable, affordable consumer feedback in no time flat.  Immediate Insights allows you to manage surveys across a number of delivery channels. Immediate Insights allows you to:

• Create and launch perceptual surveys
• Surveys can include an opt-in question – allowing clients to collect qualified leads
• Surveys can appear within your existing Stickyfish and FanClub sites
• Embed surveys into your website or other websites outside of your loyalty club
• Syndicate surveys across multiple sites
• Built-in support for all mobile platforms

Learn how to use the new Immediate Insights survey platform.  This training provides an introduction to Immediate Insights and its robust feature-set.  After the webinar, you will have the knowledge to create your own survey, syndicate it, and view reports.

Immediate Insights training webinars are now available every Monday at 1:30pm EST.  For more information and to sign up, please visit http://tritonloyaltysupport.com/training/#immediateinsights

• Create and launch photo, video, audio, or text submission contests
• Contests are automatically optimized for all mobile platforms
• Contests will appear within your existing StickyFish and FanClub sites
• Embed contests into your website or other websites outside of StickyFish and FanClub
• Syndicate contests across multiple sites with unique presentations for each while retaining the same user and prize pool

The new weekly Digital Ivy training webinars will teach you how to use the Digital Ivy contesting engine to create, customize, syndicate, and manage your contests. This training provides an introduction to Digital Ivy including the user view as well as the administrative back-end.  After the training you will have the knowledge to create your own unique contest, syndicate it, publish it to facebook, moderate incoming comments and submissions, view reports and pick a winner.

Digital Ivy training webinars are now available every Tuesday at 3pm EST.  For more information and links to sign up, please visit http://tritonloyaltysupport.com/training/#digitalivy

Triton Digital’s Applications & Services Division would like to invite you to attend one of the following Winter Roadmap Presentations.  The digital landscape is evolving quickly, and Triton Digital is rapidly leading the way on enhancing existing products as well as releasing new offerings. Register now to learn more about the latest features and products we have released, as well as our upcoming product roadmap. Don’t miss out on this opportunity to discover even more ways to engage your digital audience. This will be an important update for both existing and future clients to attend.

Please register for one of the following sessions.
Date:  Monday, January 23, 2012

Time:  1:00 PM – 2:15 PM EST

Registration Link:  https://www1.gotomeeting.com/register/138914033

Date:  Thursday, February 2, 2012

Time:  1:00 PM – 2:15 PM EST

Registration Link:  https://www1.gotomeeting.com/register/471253024

While we encourage your active participation, we also recognize that your time is valuable and conflicts may exist.  As a result, we will make a recording available after the calls should you not be able to attend either session. Should you have any questions, or need assistance, please feel free to email us at help@tritondigital.com or by calling 770-919-9969.

The world is abuzz with “likes” and “commenting”, but do you really know how your audience is using Facebook? Do you have a Facebook strategy to help you grow your database?

These are some of the areas we recently explored with our national Facebook study.

With over 66K national responses, we asked some critical usage questions like:

• Have you ever “liked” a Facebook page to be part of a contest? National sample: 47.5% said yes

• How many hours a day do you spend on Facebook? National sample: 18.5% said 1 to 2 hours a day!

• Have you ever shared information about a contest or brand promotion with your friends on Facebook? National Sample: 31.8% said yes!

If you want to see how your market answered, go to: admin > reports > closed surveys > facebook survey.

________________________________________________________________________________

How You Can Use the Data
• Use the new “Get Social” module in your loyalty program to incentivize your audience to earn points for ‘likes’ for clients
• Pay attention to how much time your audience spends with Facebook daily and create a strategy to post relevant content more often
• Understand where your audience goes to get information updates most often
• Create on air and off air promotions that can help you leverage your biggest fans social streams to encourage like minded people to sample your brand

For more information on how to socialize your brand using your loyalty program and Facebook, email us at help@tritonloyalty.com

Using your polls and surveys module you can create and post questionnaires that help keep you in sync with the pulse of your audience.
With over 47K national responses here’s what we found in our first 2011 Holiday Shopping survey:
• 61.5% plan on spending less this year than last on gifts
• 26% plan on giving gift cards
• 22% will be looking at daily deals sites for discounts
• 52% plan on using cash instead of credit cards
• 51% still plan on giving to charity despite the current economic conditions
If you’re interested in seeing the full national survey CLICK HERE!

If you’re interested in looking at how your market responded, go to: admin > surveys > closed surveys > Holiday Survey.

Facebook Promotion

As we announced in our post last week, for StickyFish programs that have the Social Incentives Widget turned on, we will be launching a special incentive to drive more Facebook Log Ins and Likes. Any member that logs in with Facebook and completes at least one Facebook Like in your Get Social section by the end of the year will receive:

• 10,000 points instantly
• A 50% bonus on all points they earn through the end of the year
• An automatic entry to win a $500 in cash

New SEE Features

 Also, as we announced on in our November 16th post and November 18th post, we are launching more exciting features from our Social Engagement Engine (SEE).  If you are a StickyFish licensee, these features are included with your existing license and will be automatically launched on your site as outlined in the November 18th post, so please read this full post if you have not already.

If you have any questions on either of these launches, please contact us at help@tritondigital.com.