Hello from your Triton Digital Support Team! I hope this finds you well and enjoying your Wednesday. We’ve received more great news from a satisfied client that I’d like to share with you. This campaign comes from our long-time market Cincinnati Hubbard. Duke Energy was the client and they were looking to drive members to a specific URL within their website. The Featured Link is perfect to accomplish this task. A Featured Link is not just used to point members in the direction of the client’s homepage…it can be used to drive traffic into any specific page within the website. Duke Energy wanted to increase awareness around their “Youtility” section; a section used to give tips and tricks on saving energy. Below is the feedback form they submitted after the campaign came to an end…
Advertiser Name: Duke Energy
Station Market: Cincinnati Hubbard
Campaign Dates: 11/7/2011 – 1/16/2012
Elements Used: Featured Link
Advertisers Objectives: Click thru’s to their Utility info on their website.
Questions for you:
Did your client feel the campaign accomplished the objectives? Yes.
What were the advertiser’s reactions to the results? Very positive!
Did adding the rewards campaign increase the total of the buy to the station? Yes.
Questions for your client:
Is this a likely renewal? If the campaign continues, we’ll use the Featured Link again.
What kind of success did the campaign generate (i.e. did the revenue increase, did the web traffic go up, etc.)? Over 4,000 click thru’s to our website!
Please remember to return the feedback document we email after your StickyFish campaign ends, so we can continue to share great news like this with you more often. We email this form about a week after the campaign ends.
Reach out to us anytime with questions or ideas you have about how a StickyFish campaign can help bring you and your clients great feedback like listed above…that’s what we’re here for. Just click the Contact Us link above!
AND DON’T FORGET! Save The Date! Triton Digital Applications & Services Winter Roadmap Presentation.
Triton Digital’s Applications & Services Division would like to invite you to attend the following Winter Roadmap Presentation. The digital landscape is evolving quickly, and Triton Digital is rapidly leading the way on enhancing existing products as well as releasing new offerings. Register now to learn more about the latest features and products we have released, as well as our upcoming product roadmap. Don’t miss out on this opportunity to discover even more ways to engage your digital audience. This will be an important update for both existing and future clients to attend.
Please register for the following session:
Date: Thursday, February 2, 2012
Time: 1:00 PM – 2:15 PM EST
Registration Link: https://www1.gotomeeting.com/register/471253024
Cheers!
Your Triton Digital Support Team 
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