Do you have a special event or function that you would like to promote? Even better, would you like to be able to practically guarantee a certain level of foot traffic for your event at the same time you are promoting it through advertising? Well StickyFish has all the tools you need to make that happen. Take this example from Harrah’s Casino in California:
Our client, Harrah’s Casino, was hosting a special promotional event that encouraged listeners to compete against each other at the video game “Rock Band 2″. Knowing that our listener database was full of Internet-savvy members, as well as a large volume of people that fell into the demographic for potential interest in such a competition, we knew StickyFish could help. We worked with Enticent Sales Support and they helped us set up a survey to gather information regarding potential interest in local “Rock Band 2″ competition nights. We also set up a web trivia element and featured link in order to both drive traffic to the client’s website, as well as force listeners to actively seek out information that was specific to the local competition nights. Harrah’s Casino was extremely pleased with the turnout they received for the “Rock Band 2″ competitions as a result of the StickyFish campaign. They were equally impressed with the way that Enticent Sales Support delivered the market data resulting from the survey, trivia, and featured link, in such a timely manner. Thanks again StickyFish!
- Haseena Mohabbat (Entercom Sacramento)
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